Of all the transformations or innovations that cinema has had throughout its history, almost none has been so radical to the point of the breakup or to be considered a revolution. Two of them, linked to the technology of cinema, have managed to shake it and to some extent redefine it: the arrival of sound and the recent development of the digital image. But the only change of shock that has taken from the conscience of the people of cinema to redirect the way they do it and conceive it, is the author’s policy, which was developed in the criticism, but had to be materialized from films , and these films were the ones that, as a whole, were named after the French New Wave.

What did these filmmakers and films have in common? Everything and nothing. They were joined by their rebellious spirit against the old system and their hungry vocation to explore the expressive possibilities, themes and narratives of cinema, freeing themselves from conventions and academicism. But on the other hand, they were separated by their individual universes and personal obsessions. In other words, you can identify a New Wave film versus the cinema against which he rebelled, but already within the movement there are no two works or two directors alike.

“A Hard Day’s Night” is a great make generated from this wave. New changes were seen. It fundamentally invented the music video, changed the way the music videos were recorded, and changed the way how everything was shot. Multi-camera were used to shot, different angles were experimented and new music styles were released.

Tamson Malone does a great description of this aspect on her essay “Was It Really A Hard Day’s Night?” saying: “Throughout the movie the band plays a few of their famous songs like “Can’t Buy Me Love” and “Tell Me Why.” My favorite parts of the film is when the band goes on their random adventures through the train station, through a building, and on the streets. These clips have no words but only one of their songs playing in the background. It reminds me of that The Beatles stand for.” She explains the unique and changes this movie brought to the movie industry. The movies as well fits both categories; conventional and unconventional. Tamsen on her essay says: “This film displays qualities of a conventional film and a unconventional film. Being conventional the film clearly has a plot and a goal to have The Beatles perform on television but they have to overcome hurtles that is the mischief that they create. The film can also be categorized as unconventional because it is a mock documentary with an off-beat, American director, Richard Lester, and a low income budget of $200,000.”. With 11 million earned, this movie definitely made its budget money.

Zach Calderon on his essay “Another Wonder from the Beatles” explains how the director of the movie decided the movie to be recorded on black and white. “One of the big surprises about the movie is the fact that it was in black and white even though they had the ability to add color into their movies back then. Even though there was no color people still seemed to flock to the movie as it made around 20,000 dollars in the first week. The sarcastic and playful mood of the whole thing made the lack of colors more than bearable and added a little bit of charm to it.” This describes the unique style of the director and how he was not inspired by the new cinematic tools.

Hunter O’Neil on his essay “Another Wonder from the Beatles” gives another point of view and describes the movie as advertisement or marketing. “In order to truly understand how advertisement and entertainment coexist, one must look at things from a business point of view. The Beatles were “already a publicity phenomenon (70 million viewers watched them on “The Ed Sullivan Show”),” changing the way music sounded, and redefining pop culture itself (Ebert). Keeping that in mind, they also had a business to run in order to make it even bigger than they already were.” Zach changes the plot of the movie and explains how there is more than a movie behind the story. He explains that the director’ and movie’ crew goal was not to only create a movie, but also to create something that will raise The Beatles fame and audience.

The Beatles did not impact cinematography only, but politics as well. The group is known as are partly responsible for the fall of Communism in USSR. The Beatles were able to promote a new cultural revolution in the former Soviet Union that had a big role in the demolition of communism in that part of the world.